Case Study: Globant Social Media Strategy
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Introduction
Globant: A Global Tech Services Company
Before: The Challenges of Social Media Marketing
Globant is a leading tech services company that specializes in digital and cognitive transformation for businesses. With a presence in over 16 countries, including the United States, Argentina, and Colombia, Globant caters to a diverse range of clients across industries such as finance, healthcare, and retail. Headquartered in Buenos Aires, Argentina, Globant has established itself as a prominent player in the global tech industry.
After: Globant's Successful Social Media Strategy
Driving Engagement and Awareness on Social Media
Conclusion
Globant understands the power of social media as a marketing tool and has successfully leveraged it to engage with its target audience. Through strategic content creation and active community management, the company effectively fosters engagement and increases brand awareness. By sharing industry insights, thought leadership content, and updates on its projects, Globant ensures that its followers stay informed and connected.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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