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AI Capabilities
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Fully in-house managed AI assistant to guarantee privacy that can help admins:
- Write campaign content based on initial input (summary)
- Write content preview copies and variations
- Write default captions for social media posts shared via the platform
- AI Content Library
- Translate campaigns
- AI-powered post improvements
- AI Tone of Voice Configuration
- Compliance Guardrails: check every post against your social media policy in real time in the composer
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- AI-generated captions
- AI hashtag suggestions
- Connector for AI assistants (MCP)
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Translation
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Automatic and seamless translations of all content through AI assistant
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Not publicly documented
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Employee-generated content
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- Ideation campaigns to share input
- Member can create campaigns (if allowed by admin)
- Personal posts written and shared directly from within the platform.
- Approval flow for Personal Posts, campaigns, content and goals
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- Members can suggest posts for admin approval
- Members can personalize posts (if allowed)
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Post scheduling
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- Auto-share
- Smart-scheduling
- Manual scheduling up to 31 days ahead
- Cancel or edit scheduled shares
- Quick-boost: auto-create a boost campaign for a shared post
- Overview of all shares (scheduled, failed, and published) in the community
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- Share now or schedule
- Scheduled LinkedIn reposts
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Native content sharing
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Native sharing for:
- Links
- videos
- images
- photo albums
- PDF's
- LinkedIn carousel
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Sharing to LinkedIn, X, Facebook and TikTok - Links
- Images
- Videos
- PDFs (LinkedIn only)
- Native LinkedIn reposts
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Alerts and notifications
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- Push notifications (via mobile app)
- New campaign messages in Slack and MS Teams
- Email alerts when a campaign has been published or to remind the audience of an uncompleted campaign.
- Deeplinks to open the mobile when installed and users click links on their smartphone
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- Push notifications
- Digest emails
- Content in Microsoft Teams and Slack
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Gamification
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Full gamification suite including: point system (points vs coins, so members keep their leaderboard rank after redeeming rewards), customizable leaderboards, open group options, community goals, and rewards.
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Points-based leaderboard (rolling 30 days). No built-in rewards
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Campaign creation
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- Manual posts, featured posts, internal announcements
- Send to Parliament from Hootsuite publishing
- UpContent and TINT curation
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Analytics and Reporting
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In-depth analytics for:
- Social media performance (clicks, shares, reach, ROI) verified shares & LinkedIn reactions and comments
- Campaign performance & individual member activity.
- Custom reporting (on demand).
- Detailed Social Media Engagement Metrics: impressions, reach, reactions, comments, reposts.
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- Shares, reach and clicks per advocate
- Top posts
- LinkedIn post-level metrics
- Excel export
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Content variation
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Multiple text, image, and caption variations (also possible via AI assistant)
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Members can personalize post copy
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